Instagram: Amazing feature is coming, you will have to enter secret code to see reels..

As the discussions about the possible ban on TikTok in the US have intensified, Instagram is constantly improving itself with new features. While yesterday there was news that Instagram is now working on a dedicated app for iPad, today another report has revealed that the Meta-owned platform is also testing locked reels with 'secret codes'.

What is Instagram's new secret code feature?

According to a TechCrunch report, Instagram shared a locked reel on its Design account, to view which users were asked to "Enter secret code". The clue to the code was "1st # in the caption". In this example, the first hashtag was #threads, which also became the code to unlock that reel. As soon as the user entered the code, a "coming soon" banner appeared above the reel, perhaps hinting at the upcoming launch on Threads.

What is the purpose of this feature?

This feature is not being introduced just for entertainment, but its purpose is also to increase the participation of users. Along with this, it can also become an exciting launch tool for brands and companies where they can deliver product reveals, teaser content, or offers to a select audience through codes.

How useful is it for ordinary users?

For ordinary users, this feature can become a fun way to share private content, which can only be seen by selected people, although there is also a possibility that some users may not want to go through the hassle of locked reels or entering secret codes, especially when Instagram is already full of features.

Disclaimer: This content has been sourced and edited from Amar Ujala. While we have made modifications for clarity and presentation, the original content belongs to its respective authors and website. We do not claim ownership of the content.