ICICI Pru launches exclusive insurance plan for women; here are the key features...

ICICI Prudential Life Insurance has launched a special plan for women called 'ICICI Pru iProtect Smart Her'. This is a term plan designed with women's health and evolving financial needs in mind. The plan offers a 15% lifetime premium discount and includes a 'pregnancy break' benefit.

**Increasing Income Payout Option for Children's Education**

The plan features an increasing income payout option for children's education. Under this, the death benefit is paid to the nominee as an income that increases by 10% annually over a period of 10 years. The plan also incorporates specialized health management services tailored for women.

**Plan to Meet Women's Specific Financial Needs**

Vikas Gupta, Chief Product Officer at ICICI Prudential Life, stated, "Indian women play diverse roles, resulting in unique financial planning needs that evolve across different stages of life. 'ICICI Pru iProtect Smart Her' is designed to provide comprehensive protection to women while also addressing their healthcare and wellness requirements."

**Access to Various Healthcare Services**

Through the plan's health management services, women will gain access to benefits such as teleconsultations across multiple specialties, annual health check-ups, health risk assessments, wellness content, and discounts on pharmacy and diagnostic services. In total, the product offers benefits valued at ₹92,100.

**Leveraging Digital Capabilities for Sales**

The company will utilize its digital capabilities to make the plan easily accessible to customers, facilitating a seamless purchasing experience. Additionally, customers will benefit from the company's hassle-free claim process. The company places a strong emphasis on claim settlement; in the first quarter of FY27, it recorded a claim settlement ratio of 99.3%.

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