Google Discover makes a major change: Social posts, short videos, and articles will now be visible..

Google Discover is set to become more engaging and personalized than ever before. The company has announced that in the coming weeks, users will see not only news articles but also social media posts, short videos, and other new formats in the Discover feed.

Soon, users will be able to find content from platforms like Instagram, X (formerly Twitter), and YouTube Shorts on Discover. Google says more social platforms will be added in the future. Research shows that people prefer a mix of articles, videos, and social posts.

New Personalization Approach
Google has also added a "Follow" option for users. You can now follow your favorite publishers and creators directly from Discover. By tapping on a name, you'll see their articles, YouTube videos, and social posts, and you can follow them if you wish. Updates from those creators and publishers will then appear in your feed when you're logged in with your Google account.

An effort to connect audiences and publishers
Google says this update is another step toward creating a direct connection between publishers and audiences. Previously, the company offered a feature to select favorite news sources for "Top Stories" in Search. The new Discover update is an extension of that initiative, giving content creators and publishers the opportunity to reach their audiences directly.

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