Farming in India: Blueprint of farmers' prosperity is being prepared with organic farming, the picture of rural India is changing
Farming in India News: Patanjali claims that the company's agricultural model is an effective blueprint of rural prosperity, which is empowering farmers through organic farming, fair trade, and sustainable practices.

Farming in India: Patanjali Ayurveda claims that the company is presenting a revolutionary agriculture-based model in the rural areas of India, which is becoming a strong blueprint of rural prosperity. Patanjali says that the company's 'Kisan Samriddhi Program' is contributing to increasing farmers' income and environmental protection by promoting organic farming. This model not only accelerates economic development, but also ensures social and environmental sustainability.
The company claims, "This model of Patanjali focuses on making barren and infertile land fertile in areas like Mauganj in Madhya Pradesh. Here the company is using new technologies and resources, including crop diversification, training centers, and primary processing units. Organic manure, high quality seeds, and pest control measures are being provided free of cost to farmers, thereby reducing their production cost and improving crop quality.''
Crops are purchased directly from farmers by removing middlemen
Apart from this, Patanjali said that the company's model emphasizes on buying crops directly from farmers by removing middlemen, so that they get a fair price for their produce. It promotes fair trade practices and strengthens the rural economy. Not only this, the company claims that it is also encouraging digital literacy, so that farmers can easily access market information and resources.
Patanjali says, ''This effort of the company is also focused on regenerating soil fertility and reducing water use. It promotes sustainable agriculture by adopting environmentally friendly techniques, which is beneficial for rural communities in the long term. The establishment of an industrial park in the Vindhya region of Madhya Pradesh and employment generation plans further strengthen this model.''
Jobs are being created in rural areas - Patanjali
Patanjali has claimed, ''This model of the company promotes the spirit of collective development in rural India. It not only strengthens the economic condition of farmers, but also encourages skill development and awareness in local communities. As a result, jobs are being created in rural areas and local economies are being strengthened.''