After 11 years, WhatsApp took a big decision, bad news for users!

Meta has finally announced that ads will soon be shown on WhatsApp. This move has been speculated since Meta purchased WhatsApp. This change can affect the chatting experience of users. Know the full details.

Meta-owned popular messaging app WhatsApp may soon see a big change. According to reports, the company is preparing to show ads in the Status section and WhatsApp Channels, as well as monthly subscription fees may also be applicable for some special channels.

What will be new?

So far WhatsApp was known for its ad-free experience, but now this image is going to change. Sponsored images or videos can be seen in the Status section like Instagram and Facebook. At the same time, WhatsApp Channels - where celebrities, influencers, or brands connect with their followers - can be charged for premium content.

Impact on Indian users

India is WhatsApp's largest market. Here millions of people use channels for chatting as well as business and content updates. In such a situation, if popular channels become subscription-based, then content creators and brands may have to change their strategy. Common users will also have to decide which channel they would like to spend money on.

New avenues for business and marketing

While some users are disappointed with advertisements, this can be a golden opportunity for small businesses. Through branded channels, they can promote their products and reach the targeted audience.

Meta's commercial ecosystem

This move by WhatsApp makes it clear that Meta now wants to take this app towards a commercial ecosystem rather than considering it only a messaging platform. However, how successful this change will be will depend on the response of the users and market strategies.