Airtel has relaunched an affordable recharge plan, but this time, this particular benefit will not be included..
Providing relief to its customers, Airtel has reintroduced its ₹299 prepaid recharge plan. The company had discontinued this plan about three months ago, forcing customers to spend more to secure 28 days of validity and a daily data allowance. However, in bringing the plan back, Airtel has modified its benefits: while the previous ₹299 recharge offered 1.5GB of data per day, the current version provides only 1GB of data daily.
This decision comes at a time when the growth rate of Airtel’s mobile subscriber base has slowed down. It is believed that the company aims to use this affordable recharge plan to prevent its customers from switching to other telecom operators.
What does the new ₹299 Airtel plan offer?
The new ₹299 prepaid plan from Airtel comes with a validity of 28 days. It includes 1GB of high-speed data per day, unlimited calling, and 100 SMS per day—totaling 28GB of data over the 28 days. Previously, this same plan offered 1.5GB of data daily; essentially, while the price remains ₹299, the daily data allowance has been reduced by 500MB.
This change will primarily affect users who frequently watch videos, use social media, or engage in heavy internet usage. Since such users often consume more than 1GB of data per day, they may now need to purchase additional data packs or opt for a more expensive plan. It is worth noting that not all the original benefits of the previous ₹299 plan have been restored; the company has brought back the plan, but with a reduced data allowance.
Why was the ₹299 plan discontinued three months ago? In August 2026, Airtel made changes to several of its prepaid recharge plans. During this process, the company discontinued a number of plans, including those priced at ₹299, ₹319, ₹579, ₹619, and ₹649. These plans offered benefits such as 1.5GB of daily data and unlimited calling. Following the discontinuation of the ₹299 plan, the ₹349 plan emerged as a primary option for customers seeking a 28-day validity period along with a daily data allowance. This plan provided 1.5GB of data per day and access to unlimited 5G. Consequently, customers who previously spent ₹299 were now required to pay ₹349 to receive a similar daily data allowance—representing an increase of approximately 16.7% in recharge costs.
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